By Cleopatra Eki
The Chief Executive Officer, Betty Jewellery Limited, Chioma Oscar Onu, has launched lastest collections of jewelries, watches, foreign bags and accessories to existing collections.
In attendance at the event were celebrities, experts, beauty queens, fashion lovers, beauticians and members of public at Mega Mall, 3rd Floor Idowu Martin street Victoria lsland Lagos.
According to her “We have new stocks among other existing products such as Gold, Silver, bronze necklaces, earrings, wedding rings and engagement rings, pendants and bracelets, Multicolor Zinconia sets, waist beads, cutflinks, silver accessories and repairs.Others are foreign beautiful designed bags and purse.
Our gold and silver jewellery have great value, our culture choral beads, belly buttons, precious water beads, Pearl beads, fresh water pearls, Stainless Steels, gold, silver and bronze painted jewellery, watches and earrings.
The business is capital intensive in nature and affected by exchanges rate, inflation, theft, fake products by other manufacturers among others are challenges of the business.
“Truthfulness, honesty delivery of quality and durable products are our watchword.”
The launch is part of her efforts to promote beautiful, confident and happy families including women, children and men in the society adorned with quality durable and affordable beautiful and classic fashion items.The products are from Italy, Brazil, lndia, Sweden and other part of world.
The fashion and Beauty Expert has been in the business over 22 years. She recalled as a young girl that she was groomed on jewellery business for I5 years by late first lady Mrs. Stella Odumegun Ojukwu, first wife of late Chief Odumegun Ojukwu. She is very grateful to her for the knowledge and business exposures.
In a chat, the beauty specialist told The Scoper media “There are collections of 18 gold Karat, wedding ring, water pearls, ear rings, nose rings, chains, choral beads of different sizes, colours and designs for clients tastes. Our products are durable, geniune and can pass the test of time.
Chioma, a fashion enthusiast and beauty expert, disclosed that Betty Jewellery has serviced a lot of customers across the country, including celebrities.
Betty Jewellery Limited is a one – stop -shop for families and clients are elitist patronage and a host of other notable Nollywood, celebrities, football and music stars.
“I visit Brazil, Sweden and Dubai manufacturers first look at the jewellery work samples of the manufacturers.” I use some of the jewellery before l buy or recommend them.”Finally, check the sample quality before placing an order in bulk.”
“I don’t patronise fake manufacturers.”I caution our customers to avoid spraying prefume or water on jewellery according to the manufacturers advice.
We also do drop shipping business model. This model allows our customers to source their jewellery pieces from a third-party supplier who supplies the items on their behalf.
I also empower young ladies who are interested in training on how to start the jewellery business on a small scale and online business.
We set up online jewellery shops using the social and traditional media where customers can place their orders.We deliver our jewelleries prompt and safely.
Chioma Oscar Onu, hails from Imo State, Nigeria, has 3 branches in Trade fair complex Lagos.
To cap it all, Betty Jewellery Limited has employed six workers in her various different branches.