Rex Insurance Launches New Brand Identity And Headquarters, Prioritizes Customer Satisfaction + PHOTOS 🎊 The Scoper Media 

By Aminat Umar 

L-R: Company Secretary/General Counsel, Rex Insurance Limited, Sheila Ezeuko; Managing Director/CEO Ebelechukwu Nwachukwu; Commissioner for Finance Lagos State, Abayomi Oluyomi; Chairman Rex Insurance Ike Chioke and other dignitaries during the Inauguration of the company’s headquarters and new brand identity at Victoria Island, Lagos.

Rex Insurance Limited, formerly known as Royal Exchange General Insurance Company (REGIC), has unveiled its new brand identity and inaugurated a cutting-edge head office. This marks a significant transformation, enhancing their commitment to delivering exceptional services to their customers.

Ike Chioke, Chairman of the Board of Directors at Rex Insurance Limited, announced at the event that the move to a state-of-the-art head office reflects the company’s commitment to innovation and employee well-being. He emphasized that the new workspace is designed to meet the evolving needs of their workforce while embodying the firm’s progressive vision

He highlighted that the new facility transcends being merely a structure; it signifies the dawn of a transformative era for the company. This new chapter enhances their ability to serve customers, encourages collaboration, and fuels innovation.

“It is a space designed to inspire creativity, enhance productivity, and support our mission to deliver exceptional service.

“Staff well-being is paramount to the organisation as we believe our employees are our primary stakeholders. To enhance their health and wellness, we have installed a state of the art-of-the art gym facility for our use.

“To foster a family-friendly work atmosphere that prioritizes the needs of working parents, we have also set up a creche for our nursing mothers,” he submitted.

Emphasizing the company’s unwavering commitment to exceptional customer service, the new head office stands as a testament to their philosophy that customers are at the core of all their endeavors. The new facility not only symbolizes this dedication but also enhances their capability to deliver top-notch service.

“With advanced technologies and improved facilities, we are poised to enhance the customer experience significantly. Every element of this building has been designed with our customers in mind, ensuring that we can respond more swiftly, efficiently, and effectively to their needs,” he posited

The new head office is a shining symbol of the company’s steadfast dedication to exceptional customer service. Designed with the philosophy that customers are the heart of their mission, this facility underscores their commitment and boosts their ability to provide unparalleled service.

He emphasized that a key pillar of the company’s brand promise is its unwavering dedication to timely claims payment. This commitment is not just a policy but a defining feature of the firm, reflecting its reliability and customer-centric approach.

“We understand that our customers rely on us during some of the most challenging times in their lives, and we take this responsibility very seriously.

“Our new head office is equipped with cutting-edge systems and processes that streamline our operations, allowing us to process and pay claims more promptly than ever before. This commitment to timely service is a testament to our dedication to reliability and trustworthiness,” he stated.

The company’s journey, beginning in 1918, has reached a significant milestone, marking over a century of dedication and vision. Ebelechukwu Nwachukwu, the Managing Director and CEO, highlighted this moment as a testament to the hard work and commitment of everyone involved. Celebrating their status as a truly transgenerational firm, Nwachukwu emphasized that today’s occasion honors their enduring legacy and forward-looking spirit.

Over the past three years, the company has thrived thanks to substantial capital injections from two major entities: Blue Orchard, through its Insuresilience Fund, and Africinvest, via its Financial Inclusion Vehicle (FIVE). These investments have propelled the company’s growth and expansion, driving significant advancements and opportunities.

“We have gone through the digitization and digitalisation of our processes as part of our Digital transformation journey. We have transformed our approach to customer services and improved our human resources. Revamping of Brand today is to reflect all of the changes that have already happened to the business and the transformation that is still on going,” she emphasised.

As they revealed their new brand identity, they affirmed it as a genuine reflection of their essence: a digitally-driven, customer-centric company. Their offerings were streamlined yet powerful, with a dedicated focus on developing climate-based agricultural insurance products. They aimed to create simple, inclusive solutions for the expanding retail market while fostering a culture of customer excellence that catered both to corporate clients and brokers alike.

“It embodies our core values, our dedication to quality, and our commitment to our clients. It is a beacon of our promise to continue delivering exceptional value and service to our customers and great returns to our shareholders.

“Our new Vision Statement – “To be the preferred Nigerian insurance company” speaks to our desire to be the preferred place to work, the preferred company to place your risk with and the preferred leader in the insurance space in Nigeria; while our new Mission Statement – “To provide innovative and convenient solutions that inspires a future where insurance is simple, empowering and accessible to all” speaks to our drive to make our products and services simple and easily accessible using technology to all Nigerians, individual and Corporate.

“Our Core Values have also been redefined to ensure every staff portrays the key attributes of Resilience, Efficiency, Xcellence, Integrity and Teamwork (REX-IT).

“These core values we intend to drive as our culture that will be reflected in everything we do and will drive all our interactions, with all our internal and external stakeholders’” she maintained.

The Managing Director enthusiastically announced the new headquarters as a beacon of innovation and collaboration. Emphasizing its design for energy efficiency, the building boasts amenities like a creche for employees and a gym to foster wellness among staff.

“We also will introduce a games area to ensure a balance of work and play within our premises. It is designed to be dynamic and inclusive, an environment where ideas can flourish, and talents can thrive. This building will be the heart of our operations, driving us towards new horizons and greater achievements,” she posited.

The firm embarked on a sweeping transformation across Abuja, Port Harcourt, Ibadan, and Benin, with new services sprouting along Ikorodu road. This ongoing initiative aims to harmonize standards across all its locations, ensuring a seamless experience wherever it operates.

Amidst a buzz of anticipation, Governor Babajide Sanwo-Olu of Lagos State gracefully unveiled the newly commissioned building, marking a pivotal moment in the city’s architectural landscape.

In a solemn ceremony graced by Lagos State’s Commissioner for Finance, Abayomi Oluyomi, the Governor extended heartfelt prayers and unwavering support to the company, emphasizing the state’s commitment to its success

The commissioning ceremony shimmered with the presence of esteemed insurance professionals, alongside friends and well-wishers of the company, adding an aura of celebration and support to the event.

In conclusion however, Rex Insurance thrives on the bedrock of teamwork, integrity, and innovation, placing customers at the heart of its mission. With a steadfast commitment to excellence, the company not only leads in profitability but also sets the standard for workplace desirability.